Perspective is Our Attitude


Oh, Hello

See life in a whole new light and challenge your perspective at Montcalm East, which occupies a prime position between Shoreditch and the City, a short stroll from Old Street. Part hotel, part East London creative hub, Montcalm East invites you to sleep, eat, drink, play, explore, unwind (and repeat).

Our iconic architecture is the first clue that we like to innovate. Montcalm East’s diamond-shaped building on City Road pays tribute to the op art of Tate Modern luminary, Bridget Riley. As light hits it, the shimmering shark-grey façade tricks the eyes – which is apt, given that Moorfields Eye Hospital is our neighbour.

Zoom In

Optical illusions and visual surprises abound inside, too. Montcalm East draws inspiration from the art studios that blossomed in Shoreditch in the 1980s and 90s. Led by Damien Hirst, Tracey Emin and photographers such as Turner Prize-winning Gillian Wearing, a new breed of creatives revitalised this dynamic patch of London. Now it’s your turn.

Discover our Photo Lab

Experience our Creative Mark throughout: from our Photo Lab

Inspired by East London’s photographic studios, our Photo Lab is an inspiring hub for creativity, bookable for private groups. Guests can print their photos using the studio’s smartphone printers, and sip limited-edition cocktails, crafted by our expert mixologists. To arrange use of the Photo Lab, drop our friendly team a line at:

eat + Drink

Welcome to Moor & Mead, a friendly neighbourhood joint that dishes up best-of-British classics, updated with modern twists. Expect refined comfort food (and not a jellied eel in sight). The menu flexes in accordance with the seasons, with many ingredients sourced locally.